You can now look back at your grammar school days and think, “Wow – the nerds really do end up inheriting the world…” Right?  Right.  Why? Because the nerds paid attention in class. Were you one of those A-earners getting stuffed in lockers?  If so, you probably already know about the weekly Cooler E-Classes.  If not, I’ll fill...

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You may already know how fast the digital convergence is  happening.  Here is a outstanding video clip which puts it all in perspective: http://www.youtube.com/watch?v=C2jDOkzrVew&feature=player_embedded.  The CoolerEmail social media integration...

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Over the years, CoolerEmail has refined the science of deliverability into an art.  Working with the most skilled experts and continually improving the already unmatched reputation of our outgoing IP addresses, CoolerEmail offers the highest deliverability rates in the email marketing industry.   A thank you to the fine people and our friends at...

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The maxim of the newsletter publisher’s industry is: “Content is King” Content, however, doesn’t begin and end with just articles and commentary.  Content is also the graphics, layout, and interactive elements of your newsletter.  Even if your newsletter is in plain text, it’s got interactive elements. Those elements which get your subscriber to do something more than...

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