Reading Posts Tagged ‘client appreciation techniques’

Deliverability – the art of science

September 17, 2009, Category: Cooler Marketing, Cooler Updates

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Over the years, CoolerEmail has refined the science of deliverability into an art.  Working with the most skilled experts and continually improving the already unmatched reputation of our outgoing IP addresses, CoolerEmail offers the highest deliverability rates in the email marketing industry.   A thank you to the fine people and our friends at...

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Get More E-Newsletter Subscribers While Showing Appreciation For Your Current Ones

June 30, 2009, Category: Cooler Tips

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A newsletter is just a newsletter without subscribers to read it.  Building subscribers is, often, the only goal most publishers have for their newsletter.  While this is fine in the beginning, it’s definitely not the ultimate goal for your publication. The ultimate goal of your publication should be to keep your current subscribers interested and active. ...

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